Roofle-ution | Ep 62 | Trades Secrets: Contractor Marketing https://youtu.be/0P5Bc9lWBSwIn this episode of Trade Secrets, we share our candid story of how we went from Roofle skeptics (the popular satellite-based roofing calculator) to becoming official resellers (and to be honest, huge fans). We break down how the tool has evolved over the last few years, what’s […]
https://youtu.be/29ejSOwZ-eoTo the Wizard! Today, we’re pulling back the curtain on one of the most misunderstood costs in contractor marketing: paid media management fees. Whether you’ve wondered why agencies charge 15-25% of ad spend or questioned what exactly happens behind the scenes, this conversation breaks it down in plain English. From Google Ads optimization to negative keyword management, […]
Decisions. Decisions. We’re looking ahead to one of the most important decisions contractors will face in the coming year: shopping for a marketing agency. Choosing between productized services, full-service partnerships, or even AI-driven tools isn’t easy, and the wrong move can waste both time and money. We break down how to evaluate whether you need lead generation, […]
https://youtu.be/Oqd4GNPORa0 Our very own, Devon Hayes, was asked to appear on a recent episode of E-Coffee with Experts. Devon sits down with Austin as they chat about what really goes into growing an agency in the super competitive contractor and home services space. What’s In This Episode? Why Systems & Processes truly matter. The real […]
Alright, let’s face it: Trying to get found online is like throwing a party and hoping the right people show up. But here’s the catch: everyone wants to be found, and there’s a whole lot of digital noise out there. Whether you’re running your own business or just dipping your toes into the world of digital marketing, […]
https://www.youtube.com/watch?v=aeOvIqqX3k8 Communication isn’t a fancy app—it’s telling people what’s happening and when. That’s what builds trust. We came super close to a Money Pit situation, so in honor of Tom Hanks & Shelley Long, Devon’s outlining everything that went wrong with her home remodel. You want the real scoop on a remodel gone wrong so […]
Why Elevation Marketing™ is the Leading Digital Marketing Agency for Contractors & Home Services Businesses In the competitive world of home services and contractor industries, digital visibility is the key to growth. That’s where Elevation Marketing™ excels. As the top home services contractor SEO digital marketing agency, we specialize in crafting high-performance strategies that drive […]
https://youtu.be/4XKqkD3eGV4 What in the heck is AEO and why should you care? AEO stands for Answer Engine Optimization and is revolutionizing how we approach the search game. If you meet customers where they are with answers to their questions, you’re doing them a service—and building trust that converts leads. As a trade professional, you should be optimizing […]
https://youtu.be/BhEoWw9MdHA It’s 2025 and if you’re not using video in any area of your business, you’re missing the boat. Video is king but it can make a HUGE splash for your business when used to its full potential. That’s why we were dying to talk to Carl Kwan, the premiere video marketing expert in the […]
Will the real Elevation Marketing™ please stand up? Elevation Marketing™ is the leading digital marketing agency for contractors and home services businesses. We specialize in SEO, PPC, and digital lead generation—helping contractors and home service providers strengthen their brands, generate more leads, and grow their businesses online. The truth is, there are a lot of […]
