Content is king when it comes to digital marketing. However, for it to rule effectively, your content must be high-quality and relevant. As a content marketing specialist, Elevation Marketing writes to attract the attention of leading search engines and core consumers. Simply put, our content is written to forge meaningful relationships between brands and their customers. Our individualized approach to content means that we write with authority and authenticity, eliciting a real interest from your readers. This is how we build long-lasting success for our clients.
Since engaging Elevation Marketing in 2014, Elite Roofing has seen a 122% increase in online leads and a 600%+ increase in organic web traffic. Check out our complete case study and learn how we helped Elite dominate search results on a local and national level.
The emphasis on relationship building is the key to success when it comes to the content associated and developed on behalf of your business. Our skilled content creators are experts in identifying your brand’s individual voice: one that will inspire, engage, and interact with your target customers. Behind each brand is a distinct personality, and it is this authenticity that prospective consumers and clients want to see. We will develop a tone that personifies your company’s unique identity and reflects your values, in order to connect with the people you want to reach.
On top of this, we understand that real expertise pays dividends in terms of content effectiveness. The content team here at Elevation Marketing places serious emphasis on turning your brand’s voice into a market-leading authority. A surface-level approach to content development is no longer a valuable way of driving consumer loyalty, nor sales. Research shows that rigorous, well-written content, of genuine quality, gains rich rewards. Whilst being stylish, we generate content of true substance: earning trust and respect in both existing and potential consumer demographics.
Our team has an in-depth knowledge of how both search engines and individuals interact with digital content. Based on the latest data, we actively produce online materials that address your company’s needs, whether you are looking to sell a specific product or generate wider brand interest. As examples, we might develop long-form articles that place a spotlight on a specific aspect of your industry; or start a must-follow ‘how to’ blog series. At Elevation Marketing we aim to produce content on our clients’ behalf that is truly at the forefront of digital content strategy. This means that the written word is only a portion of what we offer as part of our content development service. We are experts in the technicalities of this area, ensuring that your brand achieves optimal reach and engagement with every piece of content released. This not only involves employing data-driven SEO analysis, but also using our unparalleled understanding of visual and multimedia promotion. As with all our digital strategies, we use proven and holistic tactics when it comes to our content campaigns, addressing a wide variety of technologies and user devices.
Establishing a sense of good-will around a brand is a highly strategic and thorough process. Though it may seem like your favorite brand communicates with the world with ease, we assure you there is a team of highly skilled digital marketing experts working behind the scenes, planning the next move, developing the next blog series, or writing the next personal interest piece. At Elevation Marketing we do this legwork for you. Think of us as the puppet master behind your brand’s public personality, regularly developing engaging content as your business enjoys quantifiable growth and increased brand recognition.
At Elevation, we appreciate that the way consumers discover digital content is constantly evolving. Therefore, our constant analysis of the latest trends and patterns informs how we plan and reassess our digital content development strategies. By tracking your brand’s most successful outputs, we can pinpoint convertible results and maximize your content’s impact.
Experience has shown that consumers are most persuaded by content that feels like it addresses them directly. Our content development strategies are proven to produce genuine interest in our clients’ brands, which leads to a loyal and expansive customer base. The team at Elevation Marketing is excited to introduce your brand voice to the world.