Behind the Blueprints: Getting to Know Amanda | Ep. 33

https://www.youtube.com/watch?v=dqYmj748pJYEver wonder how smaller agencies can make such a big splash? Our very own Amanda Joyce can help you out with the answer. In fact, her short-lived history in corporate America led her to start her own small agency at a young age and she’s never looked back. There’s something to be said about the zest with […]
Behind the Blueprints: Getting To Know Devon | Ep. 32

https://www.youtube.com/watch?v=fHWG6o0J9tcGetting to know a person is a rewarding experience, especially if that person is brilliant, funny, kind and filled with integrity. Drum roll please. We’re talking about our very own, Devon Hayes! Running a business takes a special kind of person and when that business is successful, it’s beneficial to glean from their insights and […]
Landing Pages & Why We Need Them | Ep. 21

https://www.youtube.com/watch?v=pMER9NcPejoWe’re coming in for a landing. Seriously, we are and we’re breaking down everything you need to know about landing pages and how to use them effectively. It’s a common misconception to view your home page as a landing page. Trust us, it’s not and it shouldn’t be used as one. Our goal in this episode […]
7 Killer Tips To Leverage AI In Contractor Marketing

Everywhere you turn people are talking about AI and ChatGPT. It’s becoming almost as inescapable as MMMBop in the 90s. Unfortunately, MMMBop finally fizzled and became the one-hit wonder we remember so well. But our gut tells us AI in digital marketing will be sticking around for much longer. It can be a bit […]
Fractional CMO Services: When Does It Make Sense to Invest? | Episode 17

https://www.youtube.com/watch?v=T2z5tO2Lvmo In Episode 17 of the Trades Secret Podcast hosts Devon Hayes and Amanda Joyce chat with guest host Brian Talbot from The Value CMO as he helps explain exactly what a Fractional CMO is and why they are a benefit to startup and growing businesses everywhere. Today’s episode includes some juicy advice given from […]
Why 1 Marketing Channel Isn’t Enough | Episode 15

We’re already into Episode 15 of the Trades Secret Podcast and we’re loving all these marketing chats. This time around hosts Devon Hayes and Amanda Joyce talk about why 1 marketing channels isn’t enough. We’re coming off of Easter weekend, so let’s talk eggs and baskets. Throwing all of your money into a single marketing […]
Where Does Marketing Stop & Sales Begin | Episode 14

https://www.youtube.com/watch?v=xIkFl-rKoVsBatman & Robin. Peanut Butter & Jelly. Kenny & Dolly. Sales & Marketing. If you haven’t guessed it, the relationship between your sales team and your marketing team is crucial to ongoing success. Strong communication between the two can lead to better performance and overall improvement of your business and its operations. We were recently […]
Preparing an Effective Storm Campaign | Episode 13

https://www.youtube.com/watch?v=MzA3KHFHFkE&t=2sLack of preparation can be gut wrenching and leave you feeling exposed and rattled. Just ask Helen Hunt and her motley crew.But when it comes to being a business owner during storm season, lack of preparation could also cost you potential customers. Leave the collateral damage to the wind, rain, and hail and follow these actionable […]
Shop Talk: Avoiding a $100k Mistake | Episode 12

In Episode 12 of the Trades Secret Podcast hosts Devon Hayes and Amanda Joyce discuss…. Ready for more? Subscribe today so you don’t miss a single trade secret reveal. Also be sure and connect with us on social: Instagram, Facebook, Twitter, LinkedIn & TikTok. Send us your questions, comments, feedback, praise! We can’t wait to hear from you! Transcription: