Exposed: The Truth Behind Marketing Agencies Preying On Contractors | Ep 22 | Trades Secrets: Contractor Marketing Podcast https://youtu.be/ktaTGehwYogWhen we’re listening to someone tell a story about being taken advantage of, how is it that it’s the most obvious thing ever? But when it happens to us, we’re clueless. We may even go so far as […]
Landing Pages and Why You Need Them | Episode 21 | Trades Secrets: Contractor Marketing Podcast https://youtu.be/pMER9NcPejoWe’re coming in for a landing. Seriously, we are and we’re breaking down everything you need to know about landing pages and how to use them effectively. It’s a common misconception to view your home page as a landing page. […]
The ChatGPT + Bing | Episode 20 | Trades Secrets: Contractor Marketing Podcast https://youtu.be/h18v6pDSrUoBada-Bing. Bada-Bing. Not quite the expression, we know, but Bing has now forced itself into our everyday conversation without warning and we can’t stop talking about it. With the emergence of the ChatGPT-Microsoft partnership, the search landscape has began changing, dare we say […]
The AI Race & Why NOW is the Time to Optimize for Bing | Episode 19 | Trades Secrets https://www.youtube.com/watch?v=pdGIo2meWKoWho would have thought that in 2023, the year of our Lord, Bing would be having a coronation ceremony of its own alongside Prince Charles? With Bing at the forefront of conversation amidst the most revolutionary technology […]
If you’ve ever looked up product or business reviews before making a decision, you’re in good company. They are the perfect way to get to know a business. Here’s our question for all you business owners. Are you using your online reviews to your advantage? If the answer is yes, then congrats to you because […]
In Episode 17 of the Trades Secret Podcast hosts Devon Hayes and Amanda Joyce chat with guest host Brian Talbot from The Value CMO as he helps explain exactly what a Fractional CMO is and why they are a benefit to startup and growing businesses everywhere. Today’s episode includes some juicy advice given from a […]
Episode 16 of the Trades Secret Podcast is here! So, we’re in the thick of tax season and it’s kind of like getting a root canal. Both are necessary but nobody really wants to do it. Same goes for keyword research. It’s tedious work in the trenches, but absolutely necessary for the health of your business […]
We’re already into Episode 15 of the Trades Secret Podcast and we’re loving all these marketing chats. This time around hosts Devon Hayes and Amanda Joyce talk about why 1 marketing channels isn’t enough. We’re coming off of Easter weekend, so let’s talk eggs and baskets. Throwing all of your money into a single marketing […]
https://www.youtube.com/watch?v=xIkFl-rKoVsBatman & Robin. Peanut Butter & Jelly. Kenny & Dolly. Sales & Marketing. If you haven’t guessed it, the relationship between your sales team and your marketing team is crucial to ongoing success. Strong communication between the two can lead to better performance and overall improvement of your business and its operations. We were recently at […]
https://www.youtube.com/watch?v=MzA3KHFHFkELack of preparation can be gut wrenching and leave you feeling exposed and rattled. Just ask Helen Hunt and her motley crew.But when it comes to being a business owner during storm season, lack of preparation could also cost you potential customers. Leave the collateral damage to the wind, rain, and hail and follow these actionable […]
