https://youtu.be/RC1qnl2O9vg If you’re the smartest person in the room, you’re in the wrong room. Today, we’re chatting it up with legend, Randy Stanbury, who has been in the entrepreneurial game for over 30 years. He has been helping contractors level up their business and navigate the pitfalls of owning a startup which includes pricing. In […]
https://youtu.be/RV79swRknU8 Kicking and screaming. That’s how most of us are heading into the new GA4 from Google Analytics. If you haven’t heard, Universal Analytics, the most user-friendly version of Google Analytics, has been given an untimely death. Are we feeling a bit dramatic about it? Sure. Are we justified in our reactions? We’ll let you […]
https://youtu.be/GpZv62JMROkThere’s no place like a Home Show. There’s no place like a Home Show. Showing up at community events is a key part of your exposure as a brand and as a business that people can count on. In this episode of the Trades Secrets podcast, we are breaking down why participating in Home Shows is […]
https://youtu.be/LyZ0wusEIuI As a contractor it’s time to slip into your super hero costume to start saving your client some money, start saving the planet and boosting your business. What better way to show your expertise and authority than by becoming educated on all the eco-friendly rebates that can reduce the carbon footprints of your clients? […]
https://youtu.be/0mqbjzxVEKc Hear us out. What if there was a site, similar to a dating site, that paired businesses with their ideal marketing agency? Swipe right and thank you. Seriously, the partnership between a business owner and their digital marketing agency should be a familiar relationship. Think about it. The more time you spend getting to know someone, […]
https://youtu.be/6IkJYWxWBm8 Where should you hide a secret candy stash? You should hide it on the second page of Google’s search results. Thank you. Follow us for more tips. Kidding aside. Businesses are at the mercy of the Google gods when it comes to their search results and rankings. Understanding that your website can play a […]
https://youtu.be/ktaTGehwYog When we’re listening to someone tell a story about being taken advantage of, how is it that it’s the most obvious thing ever? But when it happens to us, we’re clueless. We may even go so far as to say, ‘That would never happen to me’. These incoming horror stories are for you! We’re […]
https://youtu.be/pMER9NcPejo We’re coming in for a landing. Seriously, we are and we’re breaking down everything you need to know about landing pages and how to use them effectively. It’s a common misconception to view your home page as a landing page. Trust us, it’s not and it shouldn’t be used as one. Our goal in […]
https://youtu.be/h18v6pDSrUo Bada-Bing. Bada-Bing. Not quite the expression, we know, but Bing has now forced itself into our everyday conversation without warning and we can’t stop talking about it. With the emergence of the ChatGPT-Microsoft partnership, the search landscape has began changing, dare we say it, for the better. Taking any portion of search business away […]
https://www.youtube.com/watch?v=pdGIo2meWKo Who would have thought that in 2023, the year of our Lord, Bing would be having a coronation ceremony of its own alongside Prince Charles? With Bing at the forefront of conversation amidst the most revolutionary technology of our time, it’s safe to say that Bing is king of AI—for now. We honestly can’t […]
