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I Saw It On Social | Ep. 44

I Saw It On Social | Episode 44

https://www.youtube.com/watch?v=tHIcjHfy50c It’s social time! Facebook, Instagram, LinkedIn, TikTok, X (formerly known asTwitter)….whatever your platform, this is where you make connections. This is where you mindlessly scroll or dig for information or research the latest trend. In this episode, it’s all about social. We cover key marketing questions many of you have asked on social media […]

2024 Marketing Musts For Plumbers | Ep. 42

Marketing Musts for Plumbers in 2024

https://www.youtube.com/watch?v=rJgGJnqGtYYIt’s 2024 and we’re saying welcome back, plumbers! It’s a new year and we’re kicking things off with the top 5 marketing strategies you NEED in 2024 to get your phone ringing with high-quality leads. We provide actionable tips that you won’t want to miss. If you want to increase your credibility, stand out from competitors, and […]

There’s No Easy Button For SEO: Not Even AI | Ep. 39

There is no easy button for SEO: not even AI

https://www.youtube.com/watch?v=qcp5xYc7EXgTrust the process. You’ve heard this before, and it applies to so many things. French cooking? Be patient and trust the process. Buying a car? Be patient and trust the process.   What we’re talking about when we say, ‘Be patient and trust the process’ is SEO. We’ve been doing what we do for a long […]

2024 Marketing Plan: Why Now is the Time to Get your $H!# Together – Part 3 | Ep. 36

2024 marketing plan part 3

https://www.youtube.com/watch?v=hkLRUcUiXMwAny Godfather fans out there? Well, let’s be honest. We all know that the Godfather Part III should never have been made. It was terrible. But guess what? Our Part III is so not that! Our Part III is worth every minute, and is action packed so get your popcorn ready. This go around we are talking […]

2024 Marketing Plan: Why Now Is The Time To Get Your $H!# Together — Part 2 | Ep. 35

2024 marketing plan part 2

https://www.youtube.com/watch?v=aWxbZVwSjhAWe’re jumping straight in to part II of this much anticipated series of planning out your 2024 marketing.   We’re life-loving people around here and we love it when people jump in with both feet and go all-in on things. But here’s the thing. With your marketing plan it’s a little different.   To be […]

2024 Marketing Plan: Why Now Is The Time To Get Your $H!# Together — Part 1 | Ep. 34

2024 marketing plan part 1

https://www.youtube.com/watch?v=Ajx24tFKZ7MHey! Let’s do something crazy today. Let’s start talking about next year’s marketing plan in August! Wild, right? For all you non-planners out there, it’s never too late for now. We’re jumping in early ourselves because what people don’t realize is how much goes into creating an effective marketing plan. Sure, you can half a$$ it and slap […]

Mastering Content Marketing in 2023: A New Era with Familiar Principals

Content Marketing Tips

With the advent of AI over the last 12 months, the content marketing world has had a bit of an identity crisis. Will AI replace content writers all together? How much should we rely on AI for our content marketing efforts? What AI best practices should we be following? How will Google and other search […]

ChatGPT + Bing | Ep. 20

ChatGPT + Bing

https://www.youtube.com/watch?v=h18v6pDSrUoBada-Bing. Bada-Bing. Not quite the expression, we know, but Bing has now forced itself into our everyday conversation without warning and we can’t stop talking about it. With the emergence of the ChatGPT-Microsoft partnership, the search landscape has began changing, dare we say it, for the better. Taking any portion of search business away from the mighty […]

7 Killer Tips To Leverage AI In Contractor Marketing

7 Killer Ways To Leverage AI In Contractor Marketing

Everywhere you turn people are talking about AI and ChatGPT. It’s becoming almost as inescapable as MMMBop in the 90s. Unfortunately, MMMBop finally fizzled and became the one-hit wonder we remember so well. But our gut tells us AI in digital marketing will be sticking around for much longer.   It can be a bit […]