Care to Listen Instead? Want the full conversation on why content is one of the highest-ROI marketing tools for contractors? Listen to episode 58: Content is Critical – Low Investment & High ROI of the Trades Secrets Podcast. Podcast episode link: What type of content marketing actually works for contractors? We know contractors face unique […]
Roofle-ution | Ep 62 | Trades Secrets: Contractor Marketing https://youtu.be/0P5Bc9lWBSwIn this episode of Trade Secrets, we share our candid story of how we went from Roofle skeptics (the popular satellite-based roofing calculator) to becoming official resellers (and to be honest, huge fans). We break down how the tool has evolved over the last few years, what’s […]
Do About Us pages matter for contractors?Yes, but only if they focus on the customer and speak directly to their needs. An About Us page should highlight how your company understands and solves customer pain points, not just list awards or credentials. https://youtu.be/PDF_OTnUeXk?feature=shared Why About Us Pages Still Matter Today At Elevation Marketing, we analyzed […]
What Is Video Marketing for Contractors? Video marketing helps contractors attract leads, build trust, and close more jobs by aligning videos with customer questions and the sales process. If you’re a contractor figuring out where to focus your marketing energy in 2025, video marketing should be a top priority. Not all videos and video creators […]
What are the best contractor marketing tips to get more leads? The best contractor marketing tips focus on improving the customer journey, tracking every lead, building a strong online presence, and protecting your brand. In this guide, Elevation Marketing shares 10 essential contractor marketing strategies any roofer, landscaper, plumber, or remodeling contractor can start using […]
https://youtu.be/29ejSOwZ-eoTo the Wizard! Today, we’re pulling back the curtain on one of the most misunderstood costs in contractor marketing: paid media management fees. Whether you’ve wondered why agencies charge 15-25% of ad spend or questioned what exactly happens behind the scenes, this conversation breaks it down in plain English. From Google Ads optimization to negative keyword management, […]
Decisions. Decisions. We’re looking ahead to one of the most important decisions contractors will face in the coming year: shopping for a marketing agency. Choosing between productized services, full-service partnerships, or even AI-driven tools isn’t easy, and the wrong move can waste both time and money. We break down how to evaluate whether you need lead generation, […]
https://youtu.be/Oqd4GNPORa0 Our very own, Devon Hayes, was asked to appear on a recent episode of E-Coffee with Experts. Devon sits down with Austin as they chat about what really goes into growing an agency in the super competitive contractor and home services space. What’s In This Episode? Why Systems & Processes truly matter. The real […]
You’re here, so that means you’re probably ready for your home service brand to go from “meh” to “wow”—and we’re so here for it. But, you might be wondering, why are we branded as ElevMarketing? Well, let’s take you on a little journey up (figuratively and literally), and show you just why this name isn’t just a trendy […]
https://www.youtube.com/watch?v=aeOvIqqX3k8 Communication isn’t a fancy app—it’s telling people what’s happening and when. That’s what builds trust. We came super close to a Money Pit situation, so in honor of Tom Hanks & Shelley Long, Devon’s outlining everything that went wrong with her home remodel. You want the real scoop on a remodel gone wrong so […]
